2022/05/31




Time flies ! I've founded Zen Devils almost three years ago now.
I started by creating a dark streetwear brand with dark asian-influenced designs before discovering techwear later. Which is great as I was already into tactical/military stuff since forever.
I didn't made any sales in the first months and made very little sales for the first couple of years. But I know perseverance, patience and passion were key and business is now seriously taking off. It wasn't easy to go through the valley of disappointment (working hard, investing money, but with very little results) but I know efforts end up paying and I'm still passionate as ever. And I have a lot of gratitude for this great journey. I'm still working from a small studio apartment but I'm sure a large Zen Devils office/factory will come sooner than expected !!

2022/05/28


What's the coolest / weirdest / creepiest place in the world you'd like to go ?

2022/05/25


Get in, we're going tactical ninja training in a haunted asylum for the night !!

2022/05/24


Any idea what we should cook for dinner tonight ?
The inside of the fridge smells like death.

2022/05/21


First week of spring : still winter cold (wearing a heavy bomber jacket)
Second week of spring : beautiful spring weather (wearing a kimono)
Third week of spring : first summer heat wave (wearing a tank top)

2022/05/17




Top 3 regrets of people on their death beds :
- " I would have liked to spent more time with my loved ones."
- " I Wish I had started this billion dollar business idea I had."
- "I regret not buying enough Zen Devils stuff when I was young and cool."

2022/05/16


Spring weather may allows us to go sleeveless but let's not go overboard like wearing too colorful clothes.

2022/05/13




Don't we look more trustworthy and friendly than most political leaders ?

2022/05/12


"Sorry for the mess, I just had a fight with a raccoon ninja."

2022/05/11

2022/05/10

2022/05/07

2022/05/05



We try our best to look friendly in case you come across us in an urbex place, here in an abandoned retirement building for exemple.

2022/05/04

2022/05/03



Over the next few decades, many humans will live in deep underground bunkers, to escape global warming, deadly viruses, world wars and corrupt governments happening on the surface. The Zen Devils brand will be extremely popular among underground fighters.

2022/05/02




Have you ordered your Black Mass Hooded Tech Jacket yet ??

Your new favorite Zen Devils jacket features :
- Four large pockets with adjustable straps
- Extra large hood
- The jacket closes all the way up to your nose with a front zipper + velcros
- Awarded "Ultimate jacket of the year" by the Shadow Ninjas Secret Society.

The front embroidery features a japanese tanto knife with Zen Devils written in japanese kanji. The left shoulder embroidery features the Zen Devils skull logo with chains.
Woven label inside the collar.